eBay as a daily spiritual practice

A retail location can be doubly occupied with eBay sellers online with fast connections.
A retail location can be an ideal location for  eBay sellers & fast online connections.

Having a retail space gives you immediate credibility with buyers, but it adds a tremendous amount of expense and personal commitment of time and energy to run one successfully. You need to have a real knack for working with people to go face-to-face like this. Online, it’s different. You HAVE no face, not really, just faceBOOK and a seller’s homepage, which is a sea of anonymity in a seemingly transparent envelope.

When you log onto eBay as a seller, it’s a different experience entirely than the one you had as an end-user buyer. As a buyer, you needed to know nothing — you had to depend on the seller to know what they had and what it’s worth, and mostly that was dead wrong, if you go back and look at it closely. Continue reading

Astrology For The Dozens

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I sold 14 Victorian Pocket Missions at $10 bucks over 3 decades.

Years ago, my friend Mel Powers — an incredible marketing genius who was also the publisher of the famous “For the Millions” book series — said that if I ever wrote a book on Astrology, he would title it “Astrology For The Dozens”.

Continue reading

Androids On The March!!!

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They make it SOOOO easy to click into a new life program that might not go away.

“Get Firefox for Android,” the ad in the center of your newly invoked browser will announce, and if you’re like most people, you’ll brainlessly enter your phone number and click on the button that says “Send me the link”, and Firefox will send the link to your phone instantly by text message. SMS & data rates may apply, you’re advised, but since nobody knows that SMS means “Short Message Service”, and data rates are about baud rate (one character at a time) or bit rate, one bit at a time — characters are generally 8 bits, or one byte, if my history class memory about the 21st century serves me rightly. I’ve been wrong before, which is why I carry a 2.4 average back home, in an unbroken record of scholastic defeats.

My point about the graphic above is that everyone’s doing it, which is the classic concept for sales & marketing. It’s being made “dropped in the lap” easy to click your way around the internet and load up your smartphone with stuff you’ll never use, just like you do with your closets, drawers and any other storage space you have. Stuff seems to accumulate even when you can’t remember taking it in.

Until an Android videogame can be loaded in just as easily from a phone-friendly browser, my new Android games won’t see the dawn of the New Age of Gaming. Continue reading

A Quick Update

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Hotter than a pistol, I’m building my ass off in the Ashram!!!

This urban disaster area is just one of my latest building efforts to provide a background for the PLS adventures on which you’ll be going in the near future. I can assemble a complete city with all the trimmings and extras, but more than that, I’m able to build a world that can’t exist in this time-space but does exist in another one just beside this one.

You’ll note that there’s new My Life as a Boy material that’s been posted, and more to come. The respite was strictly temporary, because there was a lot of work needed in the Ashram. You will note that the number of working shops, stores and food services in the Ashram are growing at the rate of between one and three business places per day, with plenty of new shops featuring the L$25 price tag for all items in the shop, making learning how to dress oneself, buy clothing and other accessories and handle objects somewhat easier.

Please note that we’re talking baby talk here — dressing yourself is a major issue in Second Life, as you’ll discover upon undertaking the task of removing one item of clothing and replacing it with another, or taking something off and putting something else on.

Even more confusing and disorienting is the process whereby one changes one’s avatar entirely. This can cause bizarre disruptions in reality.

Then there’s the question of WHY??? Why buy electronic fashions, binary cosmetics and digital jeans?

It’s not the thing itself, it’s what you learn by doing it.

See You At The Top!!!

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Heed My Admonition

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Heed My Admonition, to wit:

It’s All In The Marketing.

I’ll explain briefly, then elaborate at this morning’s 6:30 live forum… In a word, merely showing up at the Ashram is enough to elevate the soul at least a little, out of the hole it’s in. That having been said, there’s lots of room for improvement at that level of participation.

You’re on the Bodhisattva Path. Okay, what exactly does that mean? Think Mother Theresa, and you’ll have only one tenth the answer. It takes more than being a wandering healer to make a Bodhisattva, but the Root Idea, the Fundamental Principle, is the same — first you have to find someone who needs and wants healing. The “and wants” part is the thing that most allopathic doctors are trained to ignore. My doctor is a rare exception to this generalization, and I hope you’ve found one like that yourself.

Being on the Bodhisattva Path, the first thing you’ll notice is that it’s not for your benefit. That’s actually a definition of the Bodhisattva Path. So you need to retrain yourself to find folks that need The Work and deserve to get into it, have the will to complete the training and the heart to apply it. That’d be a good definition of you, if you’ve read down this far.

You clearly don’t lack the heart or the will, but you might yet lack the skills to actually do the job, to get folks coming to the Ashram for healing, deep meditation, reincarnation awareness and shamanic skills training, movement classes, and directed prayer training clinics and Advanced Learning Retreats (ALRs), especially those involving advanced acrobatic flight…and of course, the InterDimensional Excursions and Familiarity Runs in L315a and other similar AEs (Advanced Environments).

Enough said. More at today’s 6:30 morning work session.

See You At The Top!!!

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marketing strategies

Marketing Strategies for the 21st century

Wanna see whatcha gotta do online to get someone to actually press the
“add to shopping cart” or “buy it now” buttons onscreen???

Supposedly, if you make a better mousetrap, the world will beat a path to
your door.

Mousetraps are not my meat, but hair removal is another story. I’m going to
point out a typical new-technology product that’s being offered on television,
internet, anywhere they can get a foot in the door…

In a moment, you’ll have an opportunity to see this marketing blitz for
yourself, but take a moment to reflect on what you’re about to see.

I challenge you to discover the actual price of the item anywhere on the
selling site!!! Anywhere!!! You will note that they offer you a $100
DISCOUNT on the item…oh, wait just a moment…did I say “item”?

Try to do anything but buy the item. Try to find out anything, get any real
answers… they may be there, but everything is directed to drive you toward
the “buy it now” button ever-present, ever-hopeful, on your screen.

It’s not just one item, by the way…it actually comes to about a dozen items,
some of which need replacement. There’s also an instructional CD that tells
you how to use it safely, more or less. Here’s the url in question:

http://www.trynono.com/ will get you there, but you’ll note that you are
immediately switched over to a referral page.

There’s a program you’re expected to follow, a regimen that requires some
discipline, and in the videos on the product, it doesn’t look all that pleasant
to perform this ritual many, many times, to get the effect — if there really is
one.

If you actually wanted to find out more about the price of this product, you
couldn’t do it on their site or by calling them. They’ll never tell you how much
it’s actually going to cost you. They keep charging your card until you
scream “stop”, if you ever manage to get them to hear you.

What’s the gimmick here?

Real serious need. Most folks can’t stand to shave five or six times a day to
manage a continuously growing face or chest or leg or arm or back of
unwanted hair, and performers are doubly cursed with the repeated use of
heavy cosmetics, grease-paint and built-up or constricting costumes, that
make any itchy or scratchy area doubly or triply so.

So a system of self-performed hair-removal that inhibits hair growth and
reduces the effort to keep it down, answers a very profound need. Some
people are not merely bothered by facial and body hair, it causes them
some very serious discomfort day and night, and at some point, in sheer
desperation,  they shave it, hoping for at least some momentary relief.

Consequently, something that offers freedom from that incessant shaving
chain will surely attract millions of delighted customers, especially if it
actually works.

If something answers some personal misery with a better solution, you
better believe that it will sell regardless of price. Money becomes a very
secondary issue against discomfort, pain, misery, failure and depression.

Solve any major issue of personal suffering, and you have a potential
goldmine. Mousetrap, hell !!! Get ready for a pathful of people!!! For
marketing to the Great Unwashed, give me a hair-remover anytime!!!

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