What is “HASHMARKETING”?
It’s really very simple — it’s about finding a RELEVANT subject or thread on any social media platform, and hooking your wagon to the highest star, meaning the most obvious and loudest posting.
What you do is, you attach a commentary to it, along with a link to a purchase point. This used to be called “hijacking”, but is now considered a “deepening of the subject”.
The idea here is to stay on subject, appear relevant and to their point, and yet to strap your marketing buzzfeed onto a popular place, meaning that you take deliberate advantage of their traffic.
Hey, in this climate, you gotta do whatever it takes. Make sure you remember that as you go — it’ll keep you working when it gets real bad.
Badness comes in cycles, like everything else. You gotta learn to ride the swells and rest on the falls. Put the coin in the slot and ride the bumpy horsie.
Peer Traffic
Make sure that you only attach your sales buttons to urls, sites and postings that are YOUR traffic, meaning that they should already be interested in the subject, and the subject should be completely relevant and timely to your subject or your commentary on the same subject.
Peer Traffic is an important part of “SMM” — social media marketing, and Peer Grouping holds the key to success in promotions.
You have to isolate and magnify the peer group you’re targeting, and it should be YOUR group, in the sense that they are interested in the same things your group is already into.
In short, you’re looking for LOOKALIKES, customers who already buy and like whatever it is you’re selling, or at least something very much like it.
You’d try appealing to coin collectors if you had coins to sell. If you want to sell to a fashion market, you’ll have to define it by age, size, shape, fabric and cultural context, plus income, job description, physical health, romantic involvements and more, so you’ll have a much smaller and tighter focused marketing base, see?
Money Worries
If you get only two “yes” answers a day selling the Godd™ Particle, or five “yes” answers a day selling the Slap Bands, you’re already making a starting salary of $25,000 a year just from this one thing.
In a busy mall, you can do even better than that, and if you are a DISTRIBUTOR with a team of let’s say five sellers, you can turn something on the order of $50,000 a year fairly easily.
Although that’s not much by today’s standards, it sure beats being homeless, don’t it?
There are ways to instantly bring your income up from that to levels of $150,000 a year, but it takes hard work and a little front-money to make that happen, and there are no guarantees, based on the famous newscaster Tom Brokaw’s quote: “The Unforeseen Will Happen”, and he was right, it always does.
That’s why history never travels in a straight line — it can’t.
The Death of Brick & Mortar
There is no more brick and mortar — the shops are closing, the malls are closing, the factories are closing and the government is closing. It’s all closing down, but this does not affect the entrepreneur — that’d be you, if you play your cards right.
If you open a shop today, you’re up against the most powerful marketing agent on the planet — the smartphone.
Thanks to mobile devices, the world is not the same as it was a year ago.
The streets have become almost as deadly as schools, churches and playgrounds, and people are reluctant to be there more than they have to.
It’s a cultural phenomenon that you see crowds of thousands, each person clutching a cell phone in one hand as they shuffle along the crowded sidewalk.
People are not wandering the streets.
It’s not only the streets — it’s the fairs and the swap meets and the yard sales, and the nightclub, and the theater, and the next roadside attraction.
Those are markets that have arrived here from the past, and they are rapidly dying off. The places where people used to gather are going dark in the Age of Trump.
You can stand by the road and wave at traffic, but no one will stop.
How to work in this cloying, dense and obstructive atmosphere? You don’t. You let your MERC do the WORK.
How to make that happen?
First, get yourself in a place where you agree to do something other than what you’ve always done, and other than what you’ve been doing recently.
In short, make a commitment to the Work.
Second, recognize that THE WAY TO WORK ON SELF is to work for others — now get your selling program started by going online and doing some due diligence.
Find a Peer Group, locate a hot hashmark, and post your “piggyback” on a popular posting and see what happens.
Of course, you have to set up the receiving page so you’re able to track responses — without that, you’re flying in a fog without instruments to guide you, which is a sure recipe for disaster.
In order to truly take full advantage of the hashmarketing concept, you’ll have to adopt an attitude that anything that Trump would do will probably land you in prison, so be careful to make sure it’s something you can safely get away with.
Pillage First, THEN Burn
It’s really important that you get the marketing sequence right. If you burn before you pillage, there’s no booty left to take.
Think pirate.
What you do is, set up your sales page the way you’d set up a lion capture. Your bush-beaters drive the lion toward the open cage.
It’s a known fact that you’ll do a lot better directing this operation than taking direct part in it, so stay away from actually doing any of the selling.
Concentrate Your Attention
You want to build a circle of SELLERS, which means that you have to have several things together already before you involve others.
- You need a definite plan.
- You need at least a few friends, neighbors, family, servants — as sellers.
- You need stock, merchandise — enough to make a few sales a day.
- You need a sense of identity.
- You need a sense of the community of work.
- You need a powerful sense of purpose.
In addition to those basics, you will need to conquer fear in yourself, lack of self-esteem, lack of confidence, lack of stability and clarity, lack of charisma and most of all, sleep.
Yeah, you guessed it — Godd™ Particle sales are the Enemy of Sleep, just as Trump is the Enemy of the Free Press.
Come to think of it, he’s the Enemy of Personal Freedom. We need to be free of that creep’s influence, right?
No better way than armed with a Godd™ Particle. Stay free, and pass it around.
Share Truth
Get the Godd™ Particle into the hands of everyone you meet, and some you don’t — those are the folks you meet online only.
It’s all about the internet, and don’t forget that the internet is merely yet another form of mail-order marketing.
You have the advantage of sound, mood, intonation, music, color, motion, cross-information, and most of all — persuasion.
Newspaper and magazine ads don’t convey any of that, and radio commercials, who needs ’em???
There really isn’t any other way. Nobody’s gonna come along and lift you out of the mess. If you don’t start digging yourself out right now, today, you’ll eventually run out of energy and you’ll be stuck.
Exhaustion
Trump is a very one-dimensional person. He’s a wrestler who likes the sound, smell and feel of the hysteria of the enraged mob at a wrestling match. They know it’s all fake, but they’re trained to accept it, and that spills over into politics, as you’ve seen.
So wrestlers stomp around the ring, wave their fists threateningly, bull-roar and pound the chest like the not-quite-hairless-enough apes that they are, under the fancy clothes.
Not that wrestlers dress fancy. They don’t.
Shoutingly obnoxious and clearly out of the bounds of even the farthest-out insanity, the wrestler tries to intimidate and weaken the opponent before the battle even begins, and then works to tire the opponent out.
In this case, it’s not even necessary to be good enough to win — just sitting on the clock will do it most every time.
In ping-pong, the whole idea is to not get fancy — just return the ball.
How to Use This???
Keep in mind that this is a completely different planet, a whole different world, very much different from the ones through which you have recently passed.
Keep in mind also that there is as a result of these conditions, the powerful possibility to work on yourself by performing a seemingly simple operation: Get The Customer To Try The Thing On.
At least hold it in the hands for a moment or two.
That’s all it takes. I’ve said “The Sale is the Conversion”, but that’s for professionals. You start out as an amateur, and in that condition, “The TRY-ON is the Conversion”.
So the atmosphere in your work center will be around the TRY ONS and SALES that your group is experiencing.
If you’re not getting sales, you shouldn’t yet leave the Day Job.
Don’t abandon even a SINKING ship like the United States, until a rescue ship passes by. What I mean is, have a “Plan B” handy at all times.
Be ready to jump ship.
In the meantime, make money, expand the circle, take workshops and do retreats with the money you earn.
Don’t fall into the Protestant Work Ethic Trap, which is to stay with the factory job and just don’t whimper as they beat you into the ground.
Get smart. Get wise. Do well by doing good.
See You At The Top!!!
gorby